Here are some questions provided by my teacher to help us construct an in identity for our star.
Here are my group's ideas:
Self-reflection
Answering questions and writing in detail about our star actor's persona, visual identity, and social media presence as a group will help us going forward in the development of our social media and digipak. This is as we now know clearly the elements and identity that she will represent and with this clarity, the social media and digipak will be able to be within the same theme, avoiding miscommunication of ideas as well. In addition to that, I will put this in mind when doing my branding research as I can now research specific artists that has similar brand identity, making the result more relevant and aligned. However, additional research on references and further brainstorming on how to connect each values of the star actor's identity together has to be done as well to ensure a consistent and distinguishable branding.
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